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Product design / Paul Rodgers and Alex Milton. Rodgers, Paul, 1965-
London : Laurence King, 2011.
240 p. : Ill. (chiefly col.) ; 26 cm.
Following through all the stages and activities involved in the creation of a new product from concept design to manufacture, prototyping to marketing this book also explores the diverse nature of product design, including new and emerging forms of practice.