RecordDetails
New York : Morrow, 1984.
383 p., [2] p. of plates : ill. ; 25 cm.

"The book traces the evolution of advertising through print, radio, and television, and in the process discusses the image of advertising itself as seen in novels and films. It also investigates the role of women and minorities in advertising, explaining the rise of Jews, the coming of age of Italians, and why blacks have yet to gain a real foothold"--Cover.