RecordDetails

Strategic digital marketing : top digital experts share the formula for tangible returns on your marketing investment / Eric Greenberg and Alexander Kates. Greenberg, Eric, 1968-

Call Number

658.872 G7985

Publication

New York : McGraw-Hill, 2014.

Description

xii, 352 p. : ill. ; 24 cm.


Call number: ‪658.872 ‪G7985
Author: ‪Greenberg, Eric, ‪1968-
other author: ‪Kates, Alexander.
Title: ‪Strategic digital marketing : ‪top digital experts share the formula for tangible returns on your marketing investment / ‪Eric Greenberg and Alexander Kates.
Publisher: ‪New York : ‪McGraw-Hill, ‪2014.
Description: ‪xii, 352 p. : ‪ill. ; ‪24 cm.
Subject: ‪Internet marketing.
Other Subject: ‪Marketing -- ‪Management.
ISBN: ‪9780071819503 (hbk.) :
Other ISBN: ‪0071819509 (hbk.)